Fitness equipment · 2025
HulkFit
+142%Amazon revenue in 6 months
Results
- ACoS
- -31%
- Conversion rate
- +58%
- Rank for 12 core keywords
- Top 10
The challenge
Strong products, but broad campaigns were burning budget on irrelevant searches and listings weren't converting the traffic.
What we did
- Rebuilt PPC by match type and intent with strict negative keyword control
- Rewrote titles and bullets around high-volume buyer terms
- Designed A+ content comparing the product line
The outcome
Lower ad costs and higher conversion let HulkFit scale spend profitably into peak season.
Services used
Next case studySinkLiners0 → 7-figureAnnualized Amazon run-rate